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Post by Timmy on May 21, 2009 8:28:52 GMT -7
With Smooth Jazz dying and Oldies/Classic hits struggling, how long until CC changes KODJ??
If it does happen, what do they change it to?
Will they wait until PPM comes 'round?
What other changes will we see with PPM?
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henry
Silver Level Member
Posts: 319
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Post by henry on May 21, 2009 9:06:38 GMT -7
KODJ is classic hits. They will wait until PPM, IMO. If they were gonna flip, they already would have.
Oldies is a bit odd. While Smooth Jazz is dying, Oldies may have only looked like it was dying. KRTH, WCBS, and B101 Philly are all doing great under PPM, versus lackluster under diaries.
I'd be an example of why. If I had a diary, I'd be too embarrassed to admit I stopped on the "oldies" station ... but PPM picks up no lies. It would also show I stopped at U92 for 20 minutes, even though I would never admit that!
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Post by Timmy on May 21, 2009 9:27:15 GMT -7
I like your takes on PPM. It'd be pretty cool to have one of those when they come around. Of course when you walk into a retail establishment that's playing FM100 over their PA system... I'd never purposefully change the channel there on my own. In the van with the Wife, sure.. But not on my own. Sign me up, Arbitron!!
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Post by CAwasinNJ on May 21, 2009 23:40:49 GMT -7
Henry's right. Whatever you want to call the format, KODJ is doing well. Considering there isn't a lot they could switch to that has a higher potential, I think they should see about making a few tweaks if any rather than a format flip.
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