[Ratings] May 23 - June 19

[CAwasinNJ]

FM 100.3 has continued to slide downward, but don't fret.  They're still #1, while co-owned Arrow and KSL are tied at #2.  KSL is interesting since I wasn't expecting them to bounce back so quickly after the hit they took in May.

The Bob rimshot combo of 100.7/105.5 posted a nice gain this month and is now beating 7 full market commercial FMs!  That's pretty good for a station with not-so-great signals.

Things aren't going well with ZHT.  Outside of last month they haven't put up more than mediocre numbers since December.  That just doesn't cut it for a full market signal.

[dspete]

Maybe KZHT's morning show was a little more important than they thought? Since they let them go they have taken a hit.

[CAwasinNJ]

Jul 14, 2024 19:08:50 GMT -6 dspete said:

Maybe KZHT's morning show was a little more important than they thought? Since they let them go they have taken a hit.

The previous morning team (Frankie & Jess) left in April 2023. The ratings were steady or went up slightly in the months after that. The new team (E White & Erica) came in August 2023. The downturn didn't happen until Holiday (December) 2023.

[amanuensis]

I hope KAAZ fires the frat boys who are their morning team.