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Post by seattlefollower on Nov 21, 2008 15:36:35 GMT -7
So KBZN announces the liquid propane tanker spill on air instead of a regular traffic report and then tells people to "go to KBZN.com for more information." Hearing this in my office, I go to the site and find NOTHING.
I'm thinking the station is using voice tracking all day long or something as this was not very well handled, and it was the traffic office giving this information - not an over the air DJ.
Production of the online stream got bad right afterward as well, it sounded like a misfired computer "cart." Commercials started walking on top of each other. (KBZN somehow gets away with letting its over the air commercials online, as does Simmons...)
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Post by dxstuboy on Nov 21, 2008 16:25:16 GMT -7
LOL. That's likely the case with the voice tracking. I bet it sent a lot of radio stations scrambling to report it on their traffic things. We all know KSL was likely on top of it and didn't screw up. Other stations probably didn't fare as well, except KNRS. I find that the more you automate the station, the worse it sounds. I'm likely not alone in that feeling. My little pirate radio station on 99.9 was automated to a certain extent, but I chose which music I wanted to play when I was available to (i.e. not at work) and it sounded so much better, despite the fact that likely nobody was listening.  |
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Post by CAwasinNJ on Nov 21, 2008 22:45:10 GMT -7
When something big like that happens there's a big dilemma. Stations have an obligation to serve the public, but at the same time music stations don't have the resources to really do much of anything. You need to say something, but you don't want to lose your audience. Maybe you could make a deal with a station that does significant news (KSL, KNRS, maybe the audio from TV if there's a special report), but then the people who want music will leave. Maybe you could direct people who want more details over to another radio station and get a referral fee for it, but then again you might lose listeners who switch. Directing people to the website is actually a pretty good compromise, ASSUMING that there's something there to read! That would seem like a job for outsourcing to someone local who has a significant web presence (that adds the SL Tribune & Deseret News) who can get something on your site quickly. Maybe that's what happened here, but something got fouled up. Right now I'm seeing nothing at all on The Breeze's news page. It looks like news content is provided by an outfit called freshcontent.net, but who they are I have no idea. A known local presence would be better.
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