Dec Ratings (Nov 6 - Dec 3)

[CAwasinNJ]

A few notes of interest here.

FM100.3 was up quite a bit. Not much of a surprise there. Expect it to go even higher for the Holiday book.

Sunny103, also doing Christmas music, made a relatively huge jump from barely registering to decent. I wouldn't be at all surprised if they went up more in the Holiday book too. The interesting part will be to see whether any of those listeners stick around in January.

[Terry]

So, Sunny 103's little booster beat the Bee's full power signal. I guess that I'm not the only one who really likes Christmas music. As you say, next month's ratings will be interesting.

[CAwasinNJ]

Bee didn't switch until just before Thanksgiving, so only about a week's worth of ratings for them were Christmas. The "Holiday" period will end New Year's Eve, so that will be more telling but not the whole story either.

The thing I'm really looking forward to seeing is Sunny's January book.

[Timmy]

I see KSOP beat KUBL again! This should continue as Cumulus continues to homogenize...