Rebranding at K-Bull?

[CAwasinNJ]

According to the Wall Street Journal, the launch of Nash-FM in New York is the start of a rebranding campaign at all of Cumulus' country stations nationwide. If that turns out to be true, it would be the end of the K-Bull name. K-Bull is still a big brand here. What do you think about dumping it?

[seattlefollower]

I'm glad we could steal "the Bull" to Portland, I guess. :-) They even got the inflatable bull to throw up at promotional events.

[CAwasinNJ]

You got an inflatable bull to throw up? I wonder who the special effects people were who could do that.

[christopherjohn]

I know they are the competitor.. But dang what goes on with Cumulus??