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Post by seattlefollower on May 22, 2009 10:03:29 GMT -6
About 2 years after formally purchasing the Cincinnati and Seattle stations from Entercom, Bonneville decides to do this to Cincy: Source: Taylor on Radio-Info Cincinnati's got a new "Rewind 94.9", as the “Wolf” returns to its former den at 97.3.
This particular “rewind” is “feel-good favorites from the 80s and more”, on the Fairfield, Ohio-licensed 94.9 frequency that had (for six months) been country as Wolf WYGY. Now Bonneville has re-housed “Wolf” at 97.3. That’s a bad thing for “The Sound” – the rock station at 97.3 with calls of WSWD. It’s now relegated to the HD-2 channel of 94.9, and a website. As John Kiesewetter at the Enquirer writes, “I’m guessing that Bonneville managers (Jim Bryant, Patti Marshall, Travis Moon) feel confident enough in their country monopoly that they’ve decided to go 80s on the strong signal. 94.9 booms throughout Southwest Ohio.” Bonneville also owns dominant country “B105.1” WUBE. Cincinnati listeners may be in whiplash mode from all the musical-chair games on their FM dial.
Also, PPM data for April are out in Seattle and Phoenix. Arbitron has free market update reports with some cume data on their Web site.
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Post by CAwasinNJ on May 23, 2009 0:12:06 GMT -6
One thing's for sure. At this point in the game if a station isn't on an analog signal it doesn't exist.
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