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Post by commanderlumpy on Nov 9, 2016 20:51:01 GMT -6
Hello folks. Now that the 2016 election is over. What is going to happen to Your Voice Your Vote 2016 on KSL? Do you think they will keep Drew Steal at the same time slot? I did like Your Voice Your Vote 2016 better then The Night Side Project.
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Post by CAwasinNJ on Nov 9, 2016 23:34:24 GMT -6
I suppose it would depend on how well it did in the ratings. They could pivot and do a non-election political show along the lines of what ABC4 does Sunday mornings. I don't see any indication that The Nightside Project is coming back to the air, but I never liked the show either from a content perspective or a programming perspective. Do you think they might consider running syndicated programming after 7? They used to. (That was how I found Clark Howard.) What would you all put there?
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Post by David on Nov 10, 2016 0:13:34 GMT -6
Can a syndicated program like Clark Howard air on two stations in the same market? KLO already airs Howard's program on Sundays from 4-7 PM. As an interesting side note, Clark's web site still lists the 103.1 frequency for KLO-FM, even though someone at KLO has edited out the FM frequency from the show's bumpers. Also, I got the impression from reading Ethan and Alex's farewell on their Facebook page that The Night Side Project will exist only as a podcast from now on, and that the show on KSL is finished. But who knows, KSL might revive The Night Side Project if Drew Steele's ratings tank, although the station seems to be headed in a different direction now with its programming.
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Post by commanderlumpy on Nov 10, 2016 9:45:47 GMT -6
I hope KSL doesn't go back to syndicated programming from 7:00 to 10:00 PM. They would be another cookie cutter station at night. However, now that the election is over. I would like Drew Still to discuss local issues and give his commentarry. That would make good radio. In fact. It would be nice if Drew Steal was more opinionated then Doug Right.
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Post by commanderlumpy on Nov 10, 2016 9:48:30 GMT -6
Speaking of KSL. I talked to a reliable person at KSL back in August. He said some major changes are coming to KSL. I am sure he was referring to The Night Side Project and other things that happened at that time. But do you think he was alluding to mire changes coming up? inquiring minds want to know.
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Post by amanuensis on Nov 10, 2016 14:34:03 GMT -6
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Post by David on Nov 10, 2016 14:51:00 GMT -6
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Post by commanderlumpy on Nov 11, 2016 0:31:25 GMT -6
I think many people forget that Bob was on KNRS in the afternoons for a while. I am not sure exactly when he quit working at KNRS. But I remember moving here in the summer of 1998 and hearing him on 570 KNRS back when it was called 570 Knews. But I also new before that Bob Lee was on KSL before that.
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Post by CAwasinNJ on Nov 11, 2016 1:05:13 GMT -6
Depending on the terms of the contract, it's possible a program could air on multiple stations. I'm sure the syndicator wouldn't mind an upgrade. KLO isn't getting much in the ratings and I'm sure KSL would offer a better platform. In any case I was just using that as an example. I'm sure there are lots of choices available that aren't cleared in this market at all.
One thing to remember in all this is that after PM drive the ratings on radio drop off dramatically. That makes a local only show much less appealing from an economic perspective. Things are a little different with KSL-AM's huge skywave reach at night, but I don't know if that's enough given how few people even know or care about listening to distant stations at night.
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Post by David on Nov 11, 2016 2:30:12 GMT -6
CA, it's kind of ironic that you mentioned radio ratings dropping off after PM drive. Herb Jepko wondered why a 50 KW flamethrower like KSL signed off at Midnight back in the day, and thus his Nitecaps program was born. Even today there are overnight radio programs that cater to long haul truck drivers, shift workers, insomniacs and the like--Red Eye Radio and Overnight America with Jon Grayson to name a couple. Red Eye Radio has several 50 KW stations that their program airs on, like WBAP in Dallas and KKOB in Albuquerque.
Lumpy, according to Wikipedia, Bob Lonsberry was fired from KNRS in June 2010, and his last appearance on Utah radio was on KLO from February to December 2011. He is still on the air in the New York market on WHAM in Rochester and WSYR in Syracuse. Interestingly enough, he has a different radio program for each station, much like his program for the Salt Lake market on KNRS was more restrained than his program which aired on WHAM in Rochester.
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Post by CAwasinNJ on Nov 12, 2016 4:41:21 GMT -6
Those overnight programs you mention are very niche programming and get tiny ratings, though they're highly specialized as you mention. Ad time is super cheap but if you're a company that's looking to reach long haul truckers (for example) it's a huge bargain. If you're anything mainstream it's almost pointless.
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